Herzliya Pituach is a prime-tier Class A submarket of Tel Aviv with average asking rent around ₪180/sqm/mo · ≈ $54.2 PSF/yr USD.

  • Tech R&D corridor.
  • Prime tier — ~₪180/sqm/mo.
  • Active Class A leasing market with deal flow across major broker desks.

Herzliya Pituach, Tel Aviv — Class A submarket

Tech R&D corridor. · Tier: prime · Avg rent: ₪180/sqm/mo · ≈ $54.2 PSF/yr USD

TL;DR

  • Tech R&D corridor.
  • Prime tier — ~₪180/sqm/mo.
  • Active Class A leasing market with deal flow across major broker desks.

Overview

Herzliya Pituach anchors Tel Aviv's tech R&D corridor — deep multinational R&D centres (Microsoft, Apple, Intel) and a strong VC-backed startup base.

Tenant profile

Tech R&D (Microsoft, Apple, Intel), AI, cyber, semiconductor design.

Typical specification

15–40,000 sqft floor plates available across newer Class A stock; 9'+ slab-to-slab and modern MEP common.

Transit

Herzliya (Israel Railways), bus.

Multi-modal transit captures the metro's principal professional catchment.

Amenities

Arena Mall, Herzliya Marina.

Comparable buildings

  • Microsoft Israel R&D Center
  • Apple Israel R&D Center
  • Vita Tower

Where Herzliya Pituach sits in Tel Aviv

Herzliya Pituach is one of 5 Class A submarkets we cover in Tel Aviv, classified as prime tier with an average asking rent around ₪180/sqm/mo · ≈ $54.2 PSF/yr USD. Compared with the broader Tel Aviv Class A stock, Herzliya Pituach typically attracts Tech R&D (Microsoft, Apple, Intel), AI, cyber, semiconductor design and competes most directly with the city's other prime submarkets on building specification, transit access, and amenitisation.

Adjacent submarkets to study alongside Herzliya Pituach: Sarona / Da Vinci, Rothschild & Allenby, Bavli (Azrieli Center), Ramat Gan (Bursa District). The full Tel Aviv submarket atlas is at /cities/tel-aviv.

Topic deep-dives for Herzliya Pituach

For an institutional Class A occupier evaluating Herzliya Pituach, the highest-leverage analyses to commission next are the rent benchmark, the concession-package comparable, and the ESG performance baseline. Class A Atlas covers each as a dedicated topic page for this submarket:

Related glossary

Terminology specific to Tel Aviv Class A leasing and to the prime tier: Class A, Trophy asset, Effective rent, Concession package, TI allowance, Submarket tier.

Editorial provenance

Reviewed by Samuel Okafor — EMEA contributing editor. Last updated 2026-04-15. See our methodology and editorial standards.

Primary sources for this page

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