Gangnam (GBD) is a trophy-tier Class A submarket of Seoul with average asking rent around ₩145,000/pyeong/mo · ≈ $35.2 PSF/yr USD.

  • Tech and consumer-brand HQ corridor.
  • Lotte World Tower is trophy anchor.
  • Teheran-ro tech tenant cluster.

Gangnam (GBD), Seoul — Class A submarket

Tech and consumer-brand HQ corridor. · Tier: trophy · Avg rent: ₩145,000/pyeong/mo · ≈ $35.2 PSF/yr USD

TL;DR

  • Tech and consumer-brand HQ corridor.
  • Lotte World Tower is trophy anchor.
  • Teheran-ro tech tenant cluster.

Overview

Gangnam — south of the Han River — hosts Korea's tech and consumer-brand HQ corridor. Lotte World Tower in Jamsil anchors the Songpa-side trophy; Teheran-ro anchors the western Gangnam tech cluster.

Tenant profile

Tech (Naver, Kakao satellites), consumer brands, professional services.

Typical specification

25-40,000 sqft floor plates.

Transit

Gangnam (Line 2), Samseong (Line 2), Jamsil (Lines 2/8).

Strong Metro coverage.

Amenities

COEX, Lotte World Mall, Garosu-gil.

Comparable buildings

  • Lotte World Tower

Where Gangnam (GBD) sits in Seoul

Gangnam (GBD) is one of 6 Class A submarkets we cover in Seoul, classified as trophy tier with an average asking rent around ₩145,000/pyeong/mo · ≈ $35.2 PSF/yr USD. Compared with the broader Seoul Class A stock, Gangnam (GBD) typically attracts Tech (Naver, Kakao satellites), consumer brands, professional services and competes most directly with the city's other trophy submarkets on building specification, transit access, and amenitisation.

Adjacent submarkets to study alongside Gangnam (GBD): Jongno / Gwanghwamun (CBD), Yeouido (YBD), Seongsu, Magok. The full Seoul submarket atlas is at /cities/seoul.

Topic deep-dives for Gangnam (GBD)

For an institutional Class A occupier evaluating Gangnam (GBD), the highest-leverage analyses to commission next are the rent benchmark, the concession-package comparable, and the ESG performance baseline. Class A Atlas covers each as a dedicated topic page for this submarket:

Related glossary

Terminology specific to Seoul Class A leasing and to the trophy tier: Class A, Trophy asset, Effective rent, Concession package, TI allowance, Submarket tier.

Editorial provenance

Reviewed by Kenji Watanabe — APAC contributing editor. Last updated 2026-04-15. See our methodology and editorial standards.

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